Neha Neha - kada ilustracije postanu Fashion!

 

Upoznajte Nelu Kliček, dizajnericu koja tekstil koristi kao slikarsko platno

Iz straha da neće biti dovoljno dobra za Akademiju likovnih umjetnosti, nesuđena ilustratorica se uputila na studij modnog dizajna pri Tekstilno tehnološkom fakultetu. I dobro da je bilo tako jer je na kraju ispalo kako je  moda područje u kojem ova mlada dizajnerica itekako dobro pliva. Ljubav prema crtanju dovela je do oslikavanja majica, da bi danas Neha Neha brend sadržavao širok raspon odjevnih predmeta, od oslikanih majica preko redizajniranih hlačica do 100%  unique Neha Neha komada, dizajniranih i  sašivenih iz ruku Nele Kliček, dotepenke iz Varaždina koja se nakon par godina smucanja vama tamo konačno smjestila u Zagrebu.

Fashionbabica:Što znači Neha Neha?

Nela: Neha Neha je moj nadimak kojeg sam zaradila na jednom od svojih smucanja. Podarili su mi ga dragi prijatelji iz Izreala ne znajući da ce tako krstiti jedan modni brend. Divna je slučajnost što Nehana Hindu jeziku znaci ljubav. Ljubav na kvadrat.

Fashionbabica: Koliko kolekcija imaš iza sebe?

Nela: Iza sebe imam već sedam kolekcija, nastalih u nešto više od godine dana, dok sam brend  postoji tri godine. Pošto sam dosta radišna u jednoj sezoni izbacim i po dvije kolekcije koje se i ne moraju nužno nadovezivati jedna na drugu. Brzo mijenjam raspoloženja i interese pa  tako moje kolekcije variraju od ljetnog boho stila do mračnijeg grungea, no ipak postoji neka tema, a to je moj trademark - oslikavanje i redizajn.

Fashionbabica: Inspiracija i uzori? 

Nela: Najveću inspiraciju nalazim u glazbi i filmu. Tako sam zapravo i razvila ljubav prema modi. Uvijek sam gravitirala nekoj alternativnoj sceni pa i sad imam osjećaj da izbjegavam svijet mode i držim se nekog svog svijeta. No, cijenim rad Ossie Clarka, Alexandra Mcqueena, Vivienne Westwood, sestre iza brenda Rodarte, a izuzetno mi je draga Anna Sui koja odlično spaja ere i crpi inspiraciju iz srodnih mi izvora poput rock glazbe. 

Fashionbabica: Kakva je žena koja nosi Neha NEha? 

Nela: Ne postoji takva, odnosno ne postoji određeni tip žene za koju bih mogla reći da ona utjelovljuje bas TO jer sam primijetila da postoji cijeli spektar žena koji kupuju moju odjeću i iako su to mahom mlađe cure sve su vrlo različite i to me veseli.

Fashionbabica: Materijali, uzorci, boje koje preferiraš?

Nela: Vjerna sam traperu kojeg redovito oslikavam, ali u zadnje vrijeme me privlače vintage, military košulje i djersej od kojeg šivam baseball majice. Volim simboliku koju spajam s citatima i stihovima pjesama. Volim oslikavati leđa na traper jaknama, a jedan od dražih motiva mi je emblem bande iz filma Warriors. Najdražu boju mijenjam skoro svaki mjesec. 

Fashionbabica: Kako izgleda proces nastanka jednog Neha Neha odjevnog predmeta?

Nela: Prilično kaotično, pogotovo kad je redizajn u pitanju, a jedno vrijeme sam i imala action painting metodu oslikavanja odjeće pa mi je samo trebala vodka u ruci da se osjećam kao Jackson Pollock u New Yorku 60ih. No, ipak treba i jedna doza smirenosti i strpljenja kad je krojenje i šivanje u pitanju, a tome se još učim. To je dosta samotan proces pa se veselim svakoj suradnji, kontaktu s mušterijama i revijama.

Fashionbabica: Planovi s kojom muškom kolekcijom?

Nela: Polako se orijentiram i na muški dio publike jer dosta odjeće koju redizajniram  poput oversized traper i military košulja su u principu muške. Volim "posuđivati" stvari s muškog odijela i kombinirati ih sa ženstvenijim komadima.

Fashionbabica:  Žena je najljepša kad nosi …?

Nela: …ono u čemu se  ONA osjeća najljepše. 

Fashionbabica:  Modna scena u Hrvata je…?

Nela: Modna scena u Hrvata je diskutabilna, ali postoji određeni broj kolega kojima se divim i cijenim a često su to mladi neafirmirani dizajneri.

Fashionbabica: Koji su to? 

Nela: Chicks on chic, čijem se radu stvarno  diviim, dizajnerica nakita Sonja Zigic iza imena Emma&Nala, dragi prijatelj Marko Petrić koji se predstavio na modnom ormaru, OjoMagico koja izrađuje fantastične mandale i još mnogi drugi koji naporno rade na vlastitim idejama i svojim rukama. 

Fashionbabica:  Što je stil po tvom mišljenju?

Nela: Stil je spoj samopouzdanja, individualnosti i stava. Tek poslije karizme dolazi moda. 

Fashionbabica: Kako bi opisala vlastiti stil?

Nela: Haharski. Kompulzivno skupljam baseballmajice, bajkerske čizme i kožne jakne.

Nela surađuje s mladom kantautoricom Dunjom Ercegović iliti Lovely Quinces. Odjeća koju Dunja nosi na nastupima je proizašla iz Neha Neha tvornice :)

Fashionbabica: Koliko je bitno da dizajner ima stila, odnosno je li presudno da se dobar dizajner mora znati i dobro obući? 

Nela: Pa važno je, ali nije presudno. Vise poštujem dizajnera koji bolje crta nego što se dobro oblači. Kad pogledaš na revijama su dizajneri uglavnom obučeni prilično jednostavno i praktično upravo zbog toga jer rad na reviji i priprema to zahtijevaju od njih. 

Fashionbabica: Outfit iz kojeg se ne izvlačiš?

Nela: Mamina  Levi's traper jakna iz 70ih i čizme na haljinu sa cvjetićima.

Fashionbabica:Nikad ne bi obukla…?

Nela: Posto sam svašta već obukla, a i moda je prevrtljiva, bilo bi licemjerno reci da nešto ne bih obukla, tako da su mi još uvijek sve opcije otvorene. Makar sam razvila netoleranciju na loš materijal pa bi to bio taj jedini isključujući faktor. 

Fashionbabica: Budući planovi?

Nela: Završiti faks, ali prije svega raditi, povezivati se sa ljudima i proširiti Neha ime.

check out more @
https://www.facebook.com/nehanehaclothing

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Neha Neha - when illustrations become fashion!

Meet Nela Kliček, designer who uses textile as canvas

Out of fear that she will not be good enough for the Academy of Fine Arts, untriedillustrator went to study fashion design at theFaculty of Textile Technology. Andit was a good thing it happened so because in the end it turned out that fashion is the area in which this young designer functions the best. Love for drawing led to painting on T-shirts, and today Neha Neha brand contains a wide range of garments from painted shirtsover redesigned shorts to 100% unique NehaNeha pieces, designedand sewn fromhands of Nela Kliček, newcomer from Varazdin, who after a few years of rambling around  finally settled down in Zagreb. 

Fashionbabica: What does Neha Neha mean ?

Nela: Neha Neha is my nickname earned on one of my ramblings. My dear friends from Israel gave it to me as a joke not knowing they are actually christening a future fashion brand. It's a wonderful coincidence that Neha means love on sanskrt. Love square. 

Fashionbabica: How many collection do you have behind?

Nela: I have seven collections made in a little bit over than a year, while brand itself lasts for three years now. Becuase I am a hard worker I tend to produce two collections per season and sometimes they don't even refer to one another. I change my mind and interests a lot and that reflects on my collections which vary from bohemian in the summer and darker and grungey in the winter. But they all have one thing in common and that's redesign and hand painting which is my trademark.

Fashionbabica: Inspiration and role models? 

Nela: Movies and music are my biggest inspiration. That's how I developed my love for fashion.  I always had an aspiration for the alternative and I even now I feel like I am avoiding the fashion world and stick to my own. But I do appreciate the work of Ossie Clark, Alexander Mcqueen, Vivienne Westwood, sisters from Rodarte and mostly Anna Sui for her excellent ability for fusing different eras and rock and roll inspiration.

Fashionbabica: What kinda woman wears Neha Neha?

Nela: There isn't a specific type, meaning just one woman becuase I am very pleased to say that there is a wide variety of younger girls who buy my clothes and that makes me extremely happy.

Fashionbabica: What kind of materials, patterns and colours do you prefer?

Nela: I mostly use denim to paint on but lately I switched to vintage military shirts. I also use a lot of strech jersey material for sewing baseball shirts. I love to use symbols  and combine them with different qoutes and lyrics. I also love to paint the back of the jackets and one of my all time favourite motives is the gang sign from the movie Warriors.

Fashionbabica: How does the making of a Neha Neha clothing article looks like ? 

Nela: Pretty chaotic actually and especially when I do redesign. At one point my method of painting clothes was action painting so I just needed a vodka in my hand to have the full Jackson Pollock in New York in the 60ies experience. But when it comes to tailoring and sewing, serenity and patience are crucial and those are the virtues I am still acquiring.

Fashionbabica: Any plans for mens wear?

Nela: I am slowly turning to men's wear because most of the clothes I redesign like denim jackets and military shirts are male clothing articles. I like to "borrow" stuff from guy's department and combine them with more feminine pieces.  

Fashionbabica: A woman is most beautiful when she wears…?

Nela:  Whatever SHE feels she is the most beautiful in.  

Fashionbabica: The fashion scene in Croatia is…?

Nela:  Very questionable but there is a number of people I admire but mostly there are younger and not so exposed designer like Chics On Chic who's work I really value, jewellery designer Sonja Zigic behind brand name Emma&Nala, Marko Petrić who presented his work on Modni Ormar, OjoMagico and her wonderful manadalas and many more. 

Fashionbabica: What do you think is style?

Nela: Style is confidence, individuality and attitude. First comes charisma then fashion. 

Fashionbabica: How would you describe your personal style?

Nela: Badass. I am hording baseball tees, biker boots and leather jackets.  

 Nela is cooperating with a young singer - songwriter Dunja Ercegović aka Lovely Quinces. Clothing worn by Dunja on stage are the result of Neha Neha factory :)

Fashionbabica:Is style important for a designer, does a designer has to know how to dress??

Nela: Well I think it's important but not  critical.  I have more respect for a designer who knows how to draw then to dress. When we see designers on fashion shows most of them are dressed pretty basic and practical because working on a show demands that. 

Fashionbabica: What's the outfit you can't get enough ? 

Nela: My mom's vintage 70ies Levi's jacket, boots and a floral dress.  

Fashionbabica: Is there something you would never wear?

Nela: Well, I wore a lot of wacky stuff and  since fashion is so shifty it would be very hypocrytical to say I wouldn't wear something so I am keeping my options open. But I have low tolerance for bad materials and that would be the only excluding factor. 

Fashionbabica: Any plans for the future?

Nela: Finish school and work, connect with other people and get Neha name brand out there.  

 

check out more @ https://www.facebook.com/nehanehaclothing